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BLUEPRINT CO.

Graphic Design, Brand Identity, Marketing Material

At the Shark Group, Danielle worked on the designs and brand identity of Blueprint Co., an executive co-working space curated by Daymond John. Danielle worked closely on the construction and execution of the brand's design and identity as displayed in the graphics and mockups in the brand deck above. Danielle created the following mockups and brand guides that were used as marketing material for Blueprint Co. 

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TYPOGRAPHY & COLOR

Midnight & royal blues with pops juxtaposed with neutral grey and white.

Circular Std Medium

Circular Std Black

Circular Std Book

ABCDEFGHIJKLMNOPQRS

TUVWXYZ1234567890!?&*

ABCDEFGHIJKLMNOPQRS

TUVWXYZ1234567890!?&*

ABCDEFGHIJKLMNOPQRS

TUVWXYZ1234567890!?&*

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